Meet the Team.

Heston built ActiveVirtue on a simple conviction: strength isn't vanity, it's stewardship. He trains alongside the members he coaches — competing in Classic Physique and living the same discipline he asks of everyone who walks through the door. What started as one hall in Lake Country has grown into a two-building campus because Heston refuses to move the standard. Every program, every rep, every detail is built to forge Sentinels — capable, dependable people strong enough to serve their families, their friends, and their community. He'll tell you the barbell is just the beginning. The real work is who you become when you pick it up.

Krista is a certified personal trainer with additional certifications in Sports Nutrition and Behavior Change, dedicated to helping women between the ages of 35 and 50 build lasting strength — both physically and mentally. As a winning competitive bodybuilder, she brings deep experience in structured training and discipline, but her passion lies in guiding women to feel confident, empowered, and strong in their own skin. She specializes in customized strength programs that prioritize sustainability, mindset, and real-life results. With a strong focus on mental wellbeing, Krista supports her clients beyond the gym — helping them break past self-doubt, shift their mindset, and step fully into their power.

Kenzie has had a passion for fitness for as long as she can remember, but what she loves most is the people behind it. She believes fitness should be a place where everyone feels comfortable, welcomed, and confident — regardless of where they are in their journey. As Director of Impact, Kenzie focuses on creating meaningful connections, strengthening the ActiveVirtue community, and ensuring every member feels seen, supported, and like they truly belong. From a member’s first interaction with ActiveVirtue to the moments that keep them coming back, she loves being part of an experience that helps people become stronger, more confident, and more connected.

Bio goes here — a few sentences about their background, training philosophy, and what they bring to ActiveVirtue.

With over a decade of experience, Zac helps men and women of all ages build strength, move better, and create sustainable habits for long-term health. His training blends intensity with intention: he pushes hard and chases the pump, but prioritizes proper form, joint health, and smart programming so clients keep progressing for years. Whether you're new or experienced, he meets you where you're at with a plan built around your goals. Zac is also the owner of Happy Dude Supplement Co., a brand centered on performance, wellness, and mental health awareness.

Alana is a personal trainer, nutrition coach, and wellness coach who believes meaningful transformation begins with understanding yourself. Her approach combines progressive strength and hypertrophy training, informed nutrition, and sustainable wellness strategies with an emphasis on discipline, curiosity, and continual refinement. Rather than simply telling clients what to do, she helps them understand the why behind their training, nutrition, and habits so they can feel confident in guiding their own growth. Alana believes fitness is about more than changing your body. It's about developing the knowledge, confidence, and discipline to become a genuinely stronger version of yourself.