ActiveVirtue Athletics

About Us

At ActiveVirtue Athletics, we believe fitness is a vehicle for something greater — the daily pursuit of strength, discipline, and personal excellence. Our gym culture is built around challenging limits, refining habits, and showing up with purpose in every area of life.

We provide expert coaching, custom-tailored programs, and a supportive community committed to growth — not just in the gym, but in mindset and lifestyle. Whether you're just starting out or leveling up, you'll find a space where effort is honored, progress is expected, and virtue is the standard.

This is more than a workout. It's a way of life.

What People Are Saying

By far the best gym I have been to. Whenever I am in town this is where I go. Heston (the owner) is the best. No nonsense, flexible, and the gym has everything you could possible need. Whether you are a performance athlete, body builder, weekend warrior, or just trying to get in shape this gym in the place to be. I never have a problem using the equipment I need (although I generally lift at non-peak hours). In fact, most of the time I am able to do supersets between multiple different machines. A hidden gem in the area. Absolute highest recommendation!

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Zachary Zirgibel

Zachary Zirgibel

18 days ago

Active Virtue is absolutely unreal. Equipment is top tier and brand new. Vibes are unmatched. Staff are engaging and actually care how you’re doing. This is definitely a gym you want to be an athlete at.

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Christian Wagner

Christian Wagner

1 month ago

I have been working out at ActiveVirtueAthetics for a month and absolutely love it! The facility is always clean and organized and has a variety of machines. I’m a class person and love the small class sizes. They feel like one-on-one training sessions. With being new (and sore from not working out in a while) the class trainers really listen and understand when a modification is needed. I also have to mention the sauna which is just a fabulous extra to help sore muscles, etc. AVA is such a great addition to Merton!

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Ashley Wolfgram

Ashley Wolfgram

2 months ago

Cleanest and nicest gym I’ve ever belonged to. Lots of unique equipment, very friendly staff, and the individual mens/womens sauna is a great addition. Highly recommend!

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Marissa D

Marissa D

2 months ago

Lindsey Emmer

Lindsey Emmer

3 months ago

Will Swanson

Will Swanson

3 months ago

Best gym I’ve ever been to. Very clean and staff is great

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Jack Thenhaus

Jack Thenhaus

3 months ago

Great atmosphere and the dog there is very boss

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Ahockey26

Ahockey26

4 months ago

I signed up for the On-Ramp plan as I have not been to the gym for quite some time. I have been working closely with Heston and he is helping me setup a training plan and is teaching me how to use all of the different equipment that they have to offer. Heston and everyone at ActiveVirtue have been extremely welcoming and supportive of my fitness journey.

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Steve Whitlow

Steve Whitlow

4 months ago

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Hours

Mon

04:00 AM10:00 PM

Tue

04:00 AM10:00 PM

Wed

04:00 AM10:00 PM

Thu

04:00 AM10:00 PM

Fri

04:00 AM10:00 PM

Sat

07:00 AM07:00 PM

Sun

07:00 AM07:00 PM

Connect with Us

Reach out to us to schedule a tour or have your questions answered.

Call or text here: (262) 228-9733

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